Usually, I tell stories from the perspective of the coach. But today? Let’s flip it. Because this time… I was the coach. And the person across from me?Let’s just say she was the human version of the “Not Listening Monster.” She was a potential client—an outward processor, big talker, fast thinker. All good things in...
Nan hadn’t closed a client in over six months. She was a warm, outgoing coach living in New York City, passionate about helping people—but frustrated as hell that no one was saying yes. When we hopped on a call together, I could hear the edge of burnout in her voice.She said, “I just had another...
She looked at me with tears in her eyes and a lump in her throat. “I really thought she was going to say yes.” This client—let’s call her Grace—had poured her heart into a 90-minute discovery call with a potential new client. She was exhausted, heartbroken, and more than a little frustrated. I asked her...
You close your laptop, let out a long sigh, and immediately think:“Ugh. Why did I do that?” You know the sales call should have been a win.But instead, you’re spiraling with questions like: “Did I give too much away?” “Wait—did I even say the price out loud…?” “What am I supposed to say when they...
Hey coach, I’m gonna say it straight: I hate nothing more than seeing smart, soulful, ready-to-help coaches……with no clients. And in 2025? That’s happening way too often. Why? Because the rules have changed. The buying climate is different. And what used to kinda work (hello vague bios and “I help” statements) is now background noise....
I didn’t have a website. I didn’t have a logo, a fancy funnel, a social media presence, or a backup plan. What I did have was a body in burnout, a relationship on the brink, and a quiet, unshakeable whisper telling me:This isn’t working. You have to leave. And so I did. The Breaking Point...
